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McDonald's Corporate Responsibility &
American Muslims' Civic Responsibility

How to Gain the Confidence of Muslims - TRUST

• 88% Muslims say that McDonald's decision to add beef to their French fries caused them to distrust McDonald's information regarding food and ingredients
• 80% would like McDonald's to offer Halal choices in restaurant closer to mosques
• Less than half are willing to trust McDonald’s if they claim certain foods are Halal
• 92%, however, are willing to trust McDonald's if established Muslim organizations endorse McDonald's Halal offerings
• 89% want McDonald's to declare if an ingredient is drawn from an animal source
• (SoundVision.com participants participated in this online survey. These responses are not based on a statistically random sampled survey)

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