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McDonald's Corporate Responsibility &
American Muslims' Civic Responsibility

What is in My Apple Pie?

• McDonald's is as American as Apple Pie
• But what is in my Apple Pie?
• McDonald's Apple Pie has L-cysteine!
• What is L-cysteine?
• A chemical, of course!
• But according to one of the organizations to which McDonald's is offering cy pres funds, 99% L-cysteine in America was extracted from human hair…yuck!
• Dunkin Donuts recently changed the use of this chemical in their products.
• What is the source of McDonald's L-cysteine?
• McDonald's uses L-cysteine at least in four of their products including Cinnamon Rolls and Tortilla
• If McDonald's L-cysteine is derived from human hair, we urge you to please stop this practice as soon as possible. [In an email after this presentation was delivered, McDonald's has stated that they do not use L-cysteine extracted from human hair.]

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Your Comments

Mujeeb Basha, Washington, DC, USA - wrote on 9/24/2003 10:27:32 AM
Rating:
Comment: A very articulate and compelling presentation. My suggestion is to play with market competition forces and approach a "smaller" company, rather than McDonald's to try implementing a halal menu. In particular, perhaps existing franchisees of a McDonald's competitor could band together with a business proposal to try to take the risk, as it were, of offering a halal menu. Instead of fighting the giant, why not just ignore them. After all, Muslims are already boycotting McDonalds. I have no intention of going back, even if they offer a halal menu. It would be too little too late as far as this young, professional Muslim family is concerned.

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